[SML] E-programs instead of printed programs?

Jon Ares jonares at arescreative.com
Mon Aug 28 19:33:14 UTC 2017


On Mon, Aug 28, 2017 at 12:24 PM, Pat Kight via Stagecraft
<stagecraft at theatrical.net> wrote:
>
> The only downside I can think of is that (a) some people - me included -
> still don't own smart phones (maybe the same information could be displayed
> on a screen in the lobby before shows and during intermission) and (b) it
> might encourage people to use their phones during performances, which I
> doubt any of us want to see.

All excellent points......

I've actually "retired" from doing all the posters, programs, etc, and
I'm sure there will be a serious hit in quality and professionalism,
but I figured with the changing of the guard, maybe I'd suggest a
different way of doing things.

All those years of carefully comparing paper stocks, training of
printers, coordinating offset press quality, overseeing the
platemaking, carefully managing screen angles and color management....
just looking at something to offer the new (non-graphic arts-skilled)
person some alternatives to consider. And since we don't distribute
too many anyway.....


-- 
Jon Ares
www.arescreative.com




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